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2-minute guide to choosing the right franchise system for starting your business


Purchasing a franchise can help entrepreneurs learn and get insights into how they start their businesses. If someone feels uncomfortable owning a company, they can take their first step into entrepreneurship through a franchise. However, not all franchises are created equal. One requires making a prudent choice when selecting a franchisor who has built a success-oriented franchise system. The best franchise systems run based on creating a franchisor and franchisee partnership. The franchisee gets the support of the franchisor’s time-tested business plan and a strong brand image. Ultimately, finding a business vehicle that matches the speed, power, and scope of growth like the franchise systems isn’t easy.

Do you truly look forward to being a franchisee?

Before buying the right franchise, you must determine whether you want to work as a small business owner or franchisor. Often, genuine entrepreneurs face difficulty when they cannot make independent decisions and enjoy unhindered freedom to take risks in building their brand. The franchise system allows you to work through guidelines in an established structure and time-tested business system known to generate profits. Take your side of the road after considering what complements your general nature so that you make a choice that turns out to be favorable in the long run.


Choose a well-known brand.

Going for a partnership with a strong brand like Dickey’s Barbecue Pit franchise with a proven performance track means you have greater chances of success. Moreover, the franchisors should have a great reputation among their past and existing franchisees. I prefer a low or medium investment cost in a system where you would be provided with a business plan. Thus, even if you are entering the world of entrepreneurship for the first time, you have a well-defined and proven strategy.

Before choosing a franchise, you have to determine what kind of enterprise you want to operate. Consider how many hours you will spend and what type of work you enjoy. Some people like to deal directly with the customers, while others prefer to remain behind the scenes. The amount of income you want to generate and the loan you would have to take are important factors in selecting the right franchise systems. The rule of thumb is to avoid investing in highly crowded industries or have a scanty following. Moreover, there are greater chances of lenders funding proven markets.

Gauge your financial capacity.

Most franchisors require that one should have a certain amount of capital to start the franchise system. This amount is used for construction, equipment supplies, inventory, and other items needed for opening the franchise by its business model. Going through the itemized part of the franchise disclosure document (FDD) would help you understand the money required to open the franchise business. Overall, thorough research is needed to determine your franchise has a great market opportunity.

Geneva A. Crawford
Twitter nerd. Coffee junkie. Prone to fits of apathy. Professional beer geek. Spent several years buying and selling magma in Miami, FL. Spent a year lecturing about psoriasis in Las Vegas, NV. Managed a small team writing about circus clowns in Las Vegas, NV. Garnered an industry award while writing about lint in the financial sector. Spoke at an international conference about getting my feet wet with dust in Libya. Spoke at an international conference about researching rocking horses in Bethesda, MD.