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2-minute guide to choosing the right franchise system for starting your business


Purchasing a franchise can truly help entrepreneurs learn and get insights into how they start their own business. If someone has not felt comfortable owning a business in the past, they can take their first step into entrepreneurship through a franchise. However, not all franchises are created equal. One requires making a prudent choice for selecting a franchisor who has built a success-oriented franchise system. The best of the franchise systems run based on creating a partnership between the franchisor and the franchisee. The franchisee gets the support of the franchisor’s time-tested business plan and a strong brand image. Ultimately, it isn’t easy to find a business vehicle that matches the speed, power, and scope of growth like the franchise systems.

Do you truly look forward to being a franchisee?

Before buying the right franchise, you have to determine whether you want to work as a small business owner or franchisor. Often, genuine entrepreneurs face a hard time when they cannot make independent decisions and enjoy unhindered freedom to take risks for building their brand. The franchise system is for you to work through guidelines and in an established structure and time-tested business system known to generate profits. Take your side of the road after considering what complements your general nature so that you make a choice that turns out to be favorable in the long run.


Choose a well-known brand.

Going for a partnership with a strong brand like Dickey’s barbecue pit franchise with a proven performance track means that you have greater chances of success. Moreover, the franchisors should have a great reputation among their past and existing franchisees. I prefer a low or medium investment cost in a system where you would be provided with a business plan. Thus, even if you are entering the world of entrepreneurship for the first time, you have a well-defined and proven strategy.

Before choosing a franchise, you have to determine what kind of enterprise you want to operate. Consider how many hours you are willing to spend and what kind of work you would enjoy. Some people like to deal directly with the customers, while others prefer to remain behind the scenes. The amount of income you want to generate and the loan you would have to take are important factors in selecting the right franchise systems. The rule of thumb is to avoid investing in highly crowded industries or have a scanty following. Moreover, there are greater chances of lenders funding proven markets.

Gauge your financial capacity

Most of the franchisors require that one should have a certain capital for starting the franchise system. This amount is used for construction, equipment supplies, inventory, and other items needed for opening the franchise by its business model. Going through the itemized part for the franchise disclosure document (FDD) would help you understand the amount of money required to open the franchise business. Overall, thorough research is needed to determine that your franchise has a great market opportunity.

Geneva A. Crawford
Twitter nerd. Coffee junkie. Prone to fits of apathy. Professional beer geek. Spent several years buying and selling magma in Miami, FL. Spent a year lecturing about psoriasis in Las Vegas, NV. Managed a small team writing about circus clowns in Las Vegas, NV. Garnered an industry award while writing about lint in the financial sector. Spoke at an international conference about getting my feet wet with dust in Libya. Spoke at an international conference about researching rocking horses in Bethesda, MD.